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What does it take to be trusted by Canadians?

MEC remains on top of Canada's most trusted brand. New to the list are Cirque du Soleil and Canadian Automobile.

What does it take to be trusted by Canadians?

Canada's Top 10 Most Trusted Brands for 2017 (Rank in 2016):

  1. MEC (1)
  2. CAA (New to the survey)
  3. Costco Wholesale (3)
  4. Fairmont Hotels & Resorts (8)
  5. IKEA (22)
  6. Chapters/Indigo (59)
  7. President's Choice (1)
  8. Interac (11)
  9. Cirque du Soleil (New to the survey)
  10. WestJet (54)

Original article can be read here: http://www.newswire.ca/news-releases/2017-gustavson-brand-trust-index-reveals-canadas-most-trusted-brands-622487684.html

More information about the Gustavson Brand Trust Index is available at: http://www.uvic.ca/gustavson/brandtrust/index.php

 

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PRESS RELEASE:

For general company and community discussions: @WeEmployInc

For investment-specific news: @investinWE

For job listings: @Jobs_WeEmploy

For company and community discussions on our partner company, Friday Professional Group’s: @FridayProGroup

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SIDS Calgary Society launches new website

This February, SIDS Calgary Society officially launched its new website.

Visit their site here: www.sidscalgary.ca

 

Originally posted on: http://community.weemploy.com/2017/02/sids-calgary-society-launches-new-website/

You might also be interested in:

 

For general company and community discussions: @WeEmployInc

For investment-specific news: @investinWE

For job listings: @Jobs_WeEmploy

For company and community discussions on our partner company, Friday Professional Group’s: @FridayProGroup

For advice and business insights, WeEmploy CEO & CoFounder Steve Mix’s account: @TheSocial_CEO

Facebook: @WeEmployInc | @FridayProfessionalGroup

Instagram: @WeEmploy | @FridayProfessionalGroup@TheSocial_CEO| @investinWE

Manifesto for Change: What do you really stand for?

Around the world, companies—new and old— are declaring their commitment to doing good (for the community and for their stakeholders). theSedge.org lists 8 corporate manifestos for change that just might inspire you to build your own…for yourself or your organization.

Read the full article through the link below: http://www.thesedge.org/mindset/8-inspiring-manifestos-for-change

 

 

Originally posted on: http://community.weemploy.com/2017/02/manifesto-for-change-what-do-you-really-stand-for/

You might also be interested in:

 

For general company and community discussions: @WeEmployInc

For investment-specific news: @investinWE

For job listings: @Jobs_WeEmploy

For company and community discussions on our partner company, Friday Professional Group’s: @FridayProGroup

For advice and business insights, WeEmploy CEO & CoFounder Steve Mix’s account: @TheSocial_CEO

Facebook: @WeEmployInc | @FridayProfessionalGroup

Instagram: @WeEmploy | @FridayProfessionalGroup@TheSocial_CEO| @investinWE

Mass decision-making software touted as tomorrow's community barometer

Ethelo Decisions Inc. CEO and founder John Richardson (right) and Michelle Martin, the social enterprise's Chief Marketing Officer. (Photo from Metronews.ca)

In an article on Metro Vancouver, Big Data stays firmly at the forefront of innovation. Ethelo Decisions Inc. is working on harnessing Big Data through an algorithm that produces a 'Collective Intelligence'. In turn, this can purportedly be used to improve policy creation and corporate strategy.

Is Big Data really the future of government and R&D?

Read the full article here.

 

Originally posted on: http://community.weemploy.com/2017/02/mass-decision-making-software-touted-as-tomorrows-community-barometer/

 

You might also be interested in:

 

For general company and community discussions: @WeEmployInc

For investment-specific news: @investinWE

For job listings: @Jobs_WeEmploy

For company and community discussions on our partner company, Friday Professional Group’s: @FridayProGroup

For advice and business insights, WeEmploy CEO & CoFounder Steve Mix’s account: @TheSocial_CEO

Facebook: @WeEmployInc | @FridayProfessionalGroup

Instagram: @WeEmploy | @FridayProfessionalGroup@TheSocial_CEO| @investinWE

Thinking like a Millennial and Jack Ma

Jack Ma, founder and chairman of Alibaba Group (pictured) shares his framework for success. He calls it the 30/30/30 strategy.

  • Take a 30-year perspective (or longer)
  • Keep an eye on innovative companies with 30 employees or less
  • look at the world through the lens of a 30-year-old because they are the future of business

An article on Fortune.com and the World Economic Forum Agenda proffers the lessons for anyone who wants to reach the top. Read the full details here.

 

Originally posted on: http://community.weemploy.com/2017/02/think-like-a-millennial-and-jack-ma/

 

You might also be interested in:

 

For general company and community discussions: @WeEmployInc

For investment-specific news: @investinWE

For job listings: @Jobs_WeEmploy

For company and community discussions on our partner company, Friday Professional Group’s: @FridayProGroup

For advice and business insights, WeEmploy CEO & CoFounder Steve Mix’s account: @TheSocial_CEO

Facebook: @WeEmployInc | @FridayProfessionalGroup

Instagram: @WeEmploy | @FridayProfessionalGroup@TheSocial_CEO| @investinWE

United Way and Calgarians show commitment to the city

In 2016, United Way of Calgary and Area worked with Calgarians to create a video that showed residents' commitment and love for the city of Calgary.

View the video below:

 

Originally posted on: http://community.weemploy.com/2017/02/united-way-and-calgarians-show-commitment-to-the-city/

 

You might also be interested in:

 

For general company and community discussions: @WeEmployInc

For investment-specific news: @investinWE

For job listings: @Jobs_WeEmploy

For company and community discussions on our partner company, Friday Professional Group’s: @FridayProGroup

For advice and business insights, WeEmploy CEO & CoFounder Steve Mix’s account: @TheSocial_CEO

Facebook: @WeEmployInc | @FridayProfessionalGroup

Instagram: @WeEmploy | @FridayProfessionalGroup@TheSocial_CEO| @investinWE

Which industries are attracting the most venture capital? - WEF

Venture capital promotes "innovation and long-term investment". But when it comes to venture capital investment, not all industries are viewed equally. At the turn of 2017, the World Economic Forum shares the top ten US industries that receive the most venture capital.Originally posted on: http://community.weemploy.com/2017/02/which-industries-are-attracting-the-most-venture-capital-wef/

 

You might also be interested in:

 

For general company and community discussions: @WeEmployInc

For investment-specific news: @investinWE

For job listings: @Jobs_WeEmploy

For company and community discussions on our partner company, Friday Professional Group’s: @FridayProGroup

For advice and business insights, WeEmploy CEO & CoFounder Steve Mix’s account: @TheSocial_CEO

Facebook: @WeEmployInc | @FridayProfessionalGroup

Instagram: @WeEmploy | @FridayProfessionalGroup@TheSocial_CEO| @investinWE

Census show Calgary remains Canada's "fastest growing metropolitan" despite downturn

CBC report shows results from a census indicates "Calgary had the highest growth rate of any metropolitan area in Canada over the past five years.

The news comes as Calgary is experiencing a downturn.

According to the 2016 census, Calgary surpassed Ottawa-Gatineau to become the fourth largest metropolitan area in the Canada. The former has 1.4 million people, while the latter records 1.3 million.

The article also states that Ontario remains the country's most populous province, with a population of 13,448,494.

The population of other provinces and territories:

  • Quebec: 8,164,361.
  • British Columbia: 4,648,055.
  • Alberta: 4,067,175.
  • Manitoba: 1,278,365.
  • Saskatchewan: 1,098,352.
  • Nova Scotia: 923,598.
  • New Brunswick:  747,101.
  • Newfoundland and Labrador: 519,716.
  • Prince Edward Island: 142,907.
  • Northwest Territories: 41,786.
  • Nunavut, 35,944 and Yukon: 35,874.

Read the full report here.

Originally posted on: http://community.weemploy.com/2017/02/census-show-calgary-remains-canadas-fastest-growing-metropolitan-despite-downturn/

You might also be interested in:

 

For general company and community discussions: @WeEmployInc

For investment-specific news: @investinWE

For job listings: @Jobs_WeEmploy

For company and community discussions on our partner company, Friday Professional Group’s: @FridayProGroup

For advice and business insights, WeEmploy CEO & CoFounder Steve Mix’s account: @TheSocial_CEO

Facebook: @WeEmployInc | @FridayProfessionalGroup

Instagram: @WeEmploy | @FridayProfessionalGroup@TheSocial_CEO| @investinWE

ENGAGED: Calgary Bridge Foundation receives 100 Donated Laptops

Electronic Recycling Association (ERA) and Hitachi Solutions Canada, Ltd have partnered to provide donated 100 refurbished laptops to The Calgary Bridge Foundation for Youth (CBFY).

Most of the laptops will be distributed to families accessing CBFY’s services, while some of them will remain at their facility in a new onsite computer lab that will be regularly accessible to all of their clients.

See the press release here.

Originally posted on: http://community.weemploy.com/2017/02/engaged-calgary-bridge-foundation-receives-100-donated-laptops/

 

You might also be interested in:

 

For general company and community discussions: @WeEmployInc

For investment-specific news: @investinWE

For job listings: @Jobs_WeEmploy

For company and community discussions on our partner company, Friday Professional Group’s: @FridayProGroup

For advice and business insights, WeEmploy CEO & CoFounder Steve Mix’s account: @TheSocial_CEO

Facebook: @WeEmployInc | @FridayProfessionalGroup

Instagram: @WeEmploy | @FridayProfessionalGroup@TheSocial_CEO| @investinWE

WeEmploy Inc's Steve Mix speaks at Kerby Centre's Options 45

 

On February 7, WeEmploy Inc. CEO and Co-Founder Steve Mix was at Options 45, a weekly event held by the Kerby Centre for the 55+

shared insights and tips for job transitioning and strategic networking for individuals aged 45+. He joins speakers and volunteers providing one-on-one and group consulting, coaching and workshops.

Originally posted on: http://community.weemploy.com/2017/02/weemploy-incs-steve-mix-speaks-at-kerby-centres-options-45/

 

You might also be interested in:

 

For general company and community discussions: @WeEmployInc

For investment-specific news: @investinWE

For job listings: @Jobs_WeEmploy

For company and community discussions on our partner company, Friday Professional Group’s: @FridayProGroup

For advice and business insights, WeEmploy CEO & CoFounder Steve Mix’s account: @TheSocial_CEO

Facebook: @WeEmployInc | @FridayProfessionalGroup

Instagram: @WeEmploy | @FridayProfessionalGroup@TheSocial_CEO| @investinWE

8 Experts Predict 2017 Digital Marketing Trends

Entrepreneur India contributor Priyanka Desai speaks with digital marketing leaders on what to expect this year (2017). These are their predictions.

  1. Snapchat's custom geofilter capabilities will be better harnessed by brands.
  2. Video will see "phenomenal growth" as a marketing channel in 2017
  3. Behavior-based email marketing will take centre stage.
  4. Viral marketing continues to go strong.
  5. Use of visual content to drive traffic and leads continue.
  6. Content marketing is still king.

Read the full article here.

Originally posted on: http://community.weemploy.com/2017/02/8-experts-predic…marketing-trends/

You might also be interested in:

 

For general company and community discussions: @WeEmployInc

For investment-specific news: @investinWE

For job listings: @Jobs_WeEmploy

For company and community discussions on our partner company, Friday Professional Group’s: @FridayProGroup

For advice and business insights, WeEmploy CEO & CoFounder Steve Mix’s account: @TheSocial_CEO

Facebook: @WeEmployInc | @FridayProfessionalGroup

Instagram: @WeEmploy | @FridayProfessionalGroup@TheSocial_CEO| @investinWE

5 digital marketing trends that will disrupt your business

Thenextweb.com shares 5 digital trends that can help your brand stand head and shoulders above the competition.

"Marketing strategies such as social media outreach, search engine marketing, and web site pop-ups are yesterday’s trends. Every business does those now."

Business consultant and freelance writer Peter Scott lists the following trends:

  1. Advanced marketing automation (ie Agile CRM)
  2. Data-driven marketing campaigns
  3. Crowd-sourced brand content
  4. Serious influencer marketing
  5. Global marketing for all (digital widens the scope and value of global campaigns further, weighed against the impact of localized campaigns).

Read the full article here.

Originally posted on: http://community.weemploy.com/2017/02/5-digital-market…pt-your-business/

You might also be interested in:

For general company and community discussions: @WeEmployInc

For investment-specific news: @investinWE

For job listings: @Jobs_WeEmploy

For company and community discussions on our partner company, Friday Professional Group’s: @FridayProGroup

For advice and business insights, WeEmploy CEO & CoFounder Steve Mix’s account: @TheSocial_CEO

Facebook: @WeEmployInc | @FridayProfessionalGroup

Instagram: @WeEmploy | @FridayProfessionalGroup@TheSocial_CEO| @investinWE

4 reasons why it's good for companies to do good

Lauren Pearson, PR and marketing manager at digital agency Yard wrote a an article in TheDrum.com that posits why its beneficial for agencies to offer pro bono services to charities.

She lists 5 reasons:

  1. It provides opportunities for the company and its employees to give back to the community, accounting for its Corporate Social Responsibility (CSR) commitments.
  2. The company gains a strong avenue for gaining awareness and recognition locally among existing and potential customers.
  3. It opens doors to potential paid work in the future.
  4. Clients and customers will recognize that you work to make a difference, not just for profit.

The article, which you can read here in full.

Originally posted on: http://community.weemploy.com/2017/02/5-reasons-why-it…anies-to-do-good/

 

You might also be interested in:

 

For general company and community discussions: @WeEmployInc

For investment-specific news: @investinWE

For job listings: @Jobs_WeEmploy

For company and community discussions on our partner company, Friday Professional Group’s: @FridayProGroup

For advice and business insights, WeEmploy CEO & CoFounder Steve Mix’s account: @TheSocial_CEO

 

Facebook: @WeEmployInc | @FridayProfessionalGroup

 

Instagram: @WeEmploy | @FridayProfessionalGroup@TheSocial_CEO| @investinWE

Why influencers are getting charitable - via TheDrum.com

In an opinion piece on thedrum.com, Victoria Luck, managing director of influencer marketing platform Buzzoole UK talks about how charities should explore the wider opportunities of influencer marketing to further their short- and long-term goals.

"When it comes to charities, there’s a sense that most influencers will only get involved if the cause is personally relevant, potentially teaming up with an organisation pro bono. But in any case, moving into 2017 influencers will have to be entirely transparent about whether their work with charities was paid for. Ultimately, the power of this kind of content lies in its authenticity. A lack of disclosure, especially when associated with an emotive cause, can generate serious damage to both charities’ and influencers’ reputations."

- Excerpt from the article

The article, which you can read at length here, mentions motivational speaker Simon Sinek's misstep in labelling millenials as "entitled", "narcissistic" and "lazy". You can watch the 15:00 video here:

 

Originally posted on: http://community.weemploy.com/2017/02/why-influencers-…-via-thedrum-com/

You might also be interested in:

For general company and community discussions: @WeEmployInc

For investment-specific news: @investinWE

For job listings: @Jobs_WeEmploy

For company and community discussions on our partner company, Friday Professional Group’s: @FridayProGroup

For advice and business insights, WeEmploy CEO & CoFounder Steve Mix’s account: @TheSocial_CEO

 

Facebook: @WeEmployInc | @FridayProfessionalGroup

Instagram: @WeEmploy | @FridayProfessionalGroup@TheSocial_CEO| @investinWE

Challenge yourself this STEPtember

Take the first step to an active lifestyle, and do it for a great cause with one of WeEmploy's partner charities, the Cerebral Palsy Association in Alberta.

Join 68,555 individuals participating in Steptember, a global challenge to take 10,000 a day for 28 days. And as you step closer toward a healthy and active lifestyle, you'll also be supporting and raising funds for children and adults with cerebral palsy and other disabilities.

*Seeing this mid-September? It's not too late! Contact Kari at stepitup@steptember.ca to see how you can be a part of this global event.

Here's more information about how your steps are count:

Or visit Steptember.ca

Steptember fact-sheetfront

 

Steptember fact-sheetback

Originally posted on: http://community.weemploy.com/2016/09/challenge-yourself-this-steptember/

You might also be interested in:

 

For general company and community discussions: @WeEmployInc

For investment-specific news: @investinWE

For job listings: @Jobs_WeEmploy

For company and community discussions on our partner company, Friday Professional Group’s: @FridayProGroup

For advice and business insights, WeEmploy CEO & CoFounder Steve Mix’s account: @TheSocial_CEO

Facebook: @WeEmployInc | @FridayProfessionalGroup

Instagram: @WeEmploy | @FridayProfessionalGroup@TheSocial_CEO| @investinWE

Where are the jobs? This week in employment news so far.

jobevents

 

 

 

 

Behind the doom and gloom figures in the economy are the people directly affected by the loss of income and career security. What does the future hold for job seekers in Canada? (March 22,2016)

 

Across Canada, employment and job security is on everyone’s mind. As we welcome spring season so will job fairs and trade missions bloom, or so it seems from this week’s news so far.

Ontario

This week, Ontario announces its trade mission to China last November is continuing support the creation of high-value jobs in the province, touting global online photo community 500px as an example of its success.

The Toronto-headquartered tech company is set to expand its global operations and its HQ in Ontario. The company has already hired 14 new employees, reportedly as a result of a venture capital agreement it announced during the China mission.

The mission is expected to create 3,500 jobs in Ontario.

Ontario’s Going Global Strategy promises to help startups across the province tap into global markets. According to a government news release, it’s part of the provinces four-part plan that includes investing in talent and skills. The plan is also making the largest investment in public infrastructure in Ontario’s history and investing in a low-carbon economy.

Alberta

According to an article in Edmonton’s 630ched.com, research from the Canadian Agricultural Human Resources Council show farms are currently short 26,000 workers.

The article quoted council member Debra Hauer saying the shortfall is Canada-wide, and that she hopes even those without farm experience would consider applying for work in farms.

“There are quite a lot of transferable skills between the oil and gas industry to agriculture, she told 630ched.com. “That includes all sorts of skills to do with mechanics, truck driving, logistics, all sorts of different types of skills.”

Growing the AgriWorkforce, The Canadian Agriculture and AGriFood Workforce Summit was held March 14-16 in Winnipeg. The summit encourages discourse among farm producers, food processors and private industry, as well as government representatives, educational institute representatives and industry stakeholders.

New Brunswick

Canada Jobs held a cross-country job fair at Fredericton in New Brunswick recently, as more residents there are reportedly finding jobs out of province, Global News reports.

Approximately 300 job seekers reportedly attended the fair, which focused on locally based job placement.

Global News reports the provincial government has pledged to create jobs in the future.

Are you looking for a fresh start? Or have a desire to level up your career game? Check out WeEmploy.com and look through our 600+ job and volunteer listings.

WeEmploy is the ONLY recruitment platform that provides free staffing and fundraising services to charities across Canada and the US.

-/-

WeEmploy.com is looking for Impact INVESTORS and SUPPORTERS!

If you or anyone you know believe in companies that put social responsibility in tandem with business growth, then Steve Mix at Steve.Mix@WeEmploy.com and check out our investment presentation, investinWE: http://bit.ly/investinWE

 

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Twitter:

For general company and community discussions: @WeEmployInc

For investment-specific news: @investinWE

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For advice and business insights, WeEmploy CEO & CoFounder Steve Mix’s account: @TheSocial_CEO

 

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Originally posted on: http://community.weemploy.com/2016/03/where-are-the-jo…ment-news-so-far/

2015 job numbers are ‘ugly, but stable’. What will 2016 be like?

Leaving 2015 on shaky ground, businesses must be bolder with diversification and innovation in 2016.

Alberta-Canada-unemployment-rateIn a Maclean’s report that looks back at 2015 job figures, columnist and business editor Jason Kirby shows a precarious balance between relief and anxiety. Among other things, Statistics Canada reported that 23,000 new jobs were added nationally--way above economists’ 8,000-job forecast. On the other hand, Canada’s overall labour market is still below average despite a surge in early 2015.

It’s not all bad news. Pockets of positivity can be found in public sector hiring, and in growth of self-employment. Maclean’s goes as far as calling the government ‘Alberta’s new job engine’, with its increased hiring in education and healthcare.

As for self-employment, the figures don’t differentiate from those who chose to start their own business or those who’ve had to go freelance because they’ve been unable to secure work.

Aside from the government, which industries are hiring? According to Huffington Post’s Daniel Tencer, fields like Hospitality, Financial Services/Banking, Real Estate and Information Technology continue to show growth.

TriplePundit report by Bill DiBenedetto shows research that proves economic diversity is key to urban growth and productivity.

“Economically diverse cities provide residents some insurance against major economic downturns, globalization, changing legislation, and natural technological progress, each of which is likely to have a differential effect on various industries and occupations,” says Andrew J. Hussey, associate professor of economics at the University of Memphis, as quoted in the TriplePundit article. “A varied economic composition in terms of jobs can also draw a diverse mix of residents, which could lead to cross-pollination of ideas — or, at the very least, make life more interesting.”

As with any major events of change, there will be some degree of painful adjustment. But there is strength in unity and collaboration, and hopefully the promise of prosperity will  be enough of an incentive for us to get through this together.

What path do you see most likely for the Canadian economy this year? Let us know on TwitterLinkedInFacebook or comment below.

You might also be interested in:

Originally posted in: http://community.weemploy.com/2016/01/2015-job-numbers…ill-2016-be-like/

We're Back!

By: Kimberley Dart

 

Back in October 2009, the first FRIDAY blog was born (go check it out, the articles are really good, I promise).  But after a maternity leave, a few staff changes, and a lost password, it was eventually abandoned.  But  now we are back!

I'm excited to get our blog started again, just in time for our 25th anniversary!

As before, articles will be for both the Job Seeker and the Employer.  Your input and feedback is welcomed and encouraged.  If you have an idea for a topic please leave a comment below.

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