Friday Professional Group


PRESS RELEASE: WeEmploy Inc. and TCETSA sign partnership to deliver more employment access to Indigenous communities

Tech firm WeEmploy Inc. signs strategic deal with First Nations groups to implement a unique System of Support (SOS) that caters to Indigenous-led businesses, non-profit agencies, educators, government and individuals in need.
Photo caption: WeEmploy and TCETSA team up to increase avenues for success among Canada’s indigenous communities.[/caption]   CALGARY,
March 13, 2017 – WeEmploy Inc. has signed a Memorandum of Understanding (MOU) with the Tribal Chiefs Employment & Training Services Association (TCETSA) this week.
The partnership brings opportunities for WeEmploy to increase access to employment tools and resources for TCETSA clients, under the strategic banner Hire Indigenous (HI).
Since its inception 14 years ago, the TCETSA has worked toward creating stable, healthy and self-sufficient Indigenous communities empowered through meaningful employment.
The agreement also brings the potential for creating a strategic Indigenous Advisory Group and the deployment of WeEmploy’s SOS to assist TCETSA’s network in Alberta and Saskatchewan. The partnership is slated to run for the next four years.
“We created SOS to redefine benchmarks for sustainable community integration, particularly connecting businesses and non-profit organizations. We are proud to roll out SOS first with TCETSA,” said Steve Mix, CEO & Co-Founder, WeEmploy Inc.
“Moving forward, businesses will need a more immersive way to engage the community and for charities to access resources that can enhance their business-building strategies. SOS delivers just that.”
Work is already underway with various First Nations groups under TCETSA. WeEmploy is ready to deploy strategic business and technology solutions that can support indigenous businesses, related non-profit agencies, educators, government, and people in need.
The partnership includes the appointment of a TCETSA Representative Eva John- Gladue as a WeEmploy Indigenous Ambassador.

“Our community’s needs are continually evolving. Our partnership with WeEmploy signals our continued efforts to deliver innovative services and resources,” said Eva John-Gladue, Operations Manager at TCETSA. “SOS presents an opportunity for us to cater to every community stakeholder, from entrepreneurs and business decision makers to job seekers and and people in need."

SOS provides a central point of access, extending WeEmploy’s platforms of service beyond the company’s well-established roots in employment and recruitment. The MOU provides TCETSA-referred businesses, agencies, and individuals with access to WeEmploy’s SOS services:

- Business-building tools:

  • Intellicruit, WeEmploy’s trademarked employment technology, connecting businesses looking to employ indigenous people
  • community engagement, cause awareness, marketing support
  • onsite training, leadership and mentorship within the fields of employment, volunteer, social enterprise and marketing

-  Funding network: A unique digital platform for funding and resource acquisition -  Social resources: Access to social resources for people in need, i.e. job seekers, newcomers, volunteers

- Performance Metrics: citing Return on Impact and effectiveness analytics   For further information or to arrange interviews, please contact:

Precious de Leon, Community & Engagement Coordinator, WeEmploy Inc. | 403-408-7767 |
Steve Mix, CEO & Co-Founder, WeEmploy Inc. | 403-605-9239 |  
About WeEmploy Inc. WeEmploy Inc.TM is a tech company that develops digital solutions and strategic services for charitable agencies, businesses, entrepreneurs, government and individuals.
A social enterprise launched in 2015, WeEmploy’s flagship product is Intellicruit, a trademarked recruitment tool that services businesses, nonprofit agencies, jobseekers and volunteers. The company also provides strategic solutions for influencers in business and community.
WeEmploy launched SOS in 2016. It provides platforms for fundraising support, market and impact analytics, and marketing. SOS is a community-centric platform that facilitates the exchange of information and resources between charitable agencies and businesses. Currently, the SOS Community includes over 150 charities, 8,000 companies, and 100,000 individuals.
Visit and Follow on Twitter (@WeEmployInc, @JOBS_WeEmploy, @TheSocial_CEO) and on Instagram (@WeEmploy, @SOSsystemofsupport).
The Tribal Chiefs Employment & Training Services Association (TCETSA) envisions stable, healthy and self-sufficient communities empowered through meaningful employment. For more than 14 years, TCETSA has been the trusted and influential voice in workforce development of the six Alberta First Nations in the Tribal Chiefs’ Ventures tribal council: Beaver Lake First Nation, Cold Lake First Nation, Frog Lake First Nation, Heart Lake First Nation, Kehewin Cree Nation and Whitefish Lake First Nation (Goodfish Lake).


Other WeEmploy news:


Originally posted on:

You might also be interested in:


For general company and community discussions: @WeEmployInc

For investment-specific news: @investinWE

For job listings: @Jobs_WeEmploy

For company and community discussions on our partner company, Friday Professional Group’s: @FridayProGroup

For advice and business insights, WeEmploy CEO & CoFounder Steve Mix’s account: @TheSocial_CEO

Facebook: @WeEmployInc | @FridayProfessionalGroup

Instagram: @WeEmploy | @FridayProfessionalGroup@TheSocial_CEO| @investinWE

The Foot in the Door is Your Resume

Emily, our superstar Client and Candidate Engagement Coordinator, and I were lucky enough to attend Session One of the first-ever Social Summit YYC this week. There was about a hundred other Calgarians there – everyone from a consignment boutique owner to members of a rock band to PR professionals – all coming together to learn more about marketing and social media.

There are a million things I could talk about that we learned from the summit, but one thing mentioned by the media panel really stuck with me. The panel, made up of some of the biggest influencers and hardest workers in Calgary’s print, radio and TV, answered some very interesting questions including the usefulness of sending ‘swag’ to producers and editors. The panel agreed that sending something smart and related to your pitch or story could be very useful to get yourself noticed, as long as you understand that sending a product or gift does not guarantee you coverage from the outlet you’re approaching.

This was great for me to hear and learn as someone involved in communications, but the first thing that popped into my head – and that I immediately leaned over to whisper to Emily – was “but never do this to a hiring manager!” Emily nodded in agreement.

We’ve all heard about the job seeker who sent their resume attached to a shoe “to get a foot in the door”, and one of the media professionals on the panel even shared a story about sending his application materials with socks and then, in a follow-up call, telling the hiring manager he’d sent something “in case I knocked your socks off.” While this is a great story, and worked for him (maybe because he was applying in a creative industry), it’s not something we could in good conscience recommend for any job seeker.As Alison Green, author of my favourite career website Ask a Manager, says: “If you ever find yourself thinking that you’ll try XYZ to help you “stand out” when applying for a job, XYZ had better be one of the following: being highly qualified for the job, writing a great cover letter, having a resume that shows that you’d excel at what the job involves, or being friendly, responsive, thoughtful, and enthusiastic.” Those are, by far, what interviewers look for when you’re applying for a role, and by extension, should be the things you’re most focused on when you’re looking for a new job.

Alison Green has a whole section on her website called “gimmicks won’t get you a job,” and it makes for hilarious and thought-provoking reading. It’s easy to laugh at the jobseeker who sent a framed glamour shot of themselves to an interviewer, but it’s also worth examining why one could think this is a good idea – and using the reminder as a good opportunity, if you’re a job seeker, to reexamine your resume and cover letter to make sure you’re highlighting the things that really land you a job. We have a career tools section on our website that I encourage you to look at; additionally, we are always happy to have a recruiter answer your questions at Ask a Recruiter.

Emily and I are going back to the Social Summit next week, and I can’t wait to share more about it. You can see a photo from the event, held at the gorgeous Parlour Room in The Commons, on our Instagram!

-Rae Sprung
Communications and Engagement Coordinator

RSS Feed


#250, 736 - 6th Avenue SW
Calgary, Alberta   T2P 3T7
Ph: (403) 233-0499

Send us a Message


Social Media




| FRIDAY PROFESSIONAL GROUP © 2018 - Home | Privacy | Contact |
Website developed by New Wave Media